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The Advantages of Using Social Logins in E-commerce

When properly utilized, social login buttons provided on e-commerce sites can give rich opportunities for merchants. Today, we will discuss the benefits online merchants can derive from social logins. So, let’s start. Social Login Trends: 77% of users consider social logins as a necessary registration solution. And, among those who prefer social logins, prevail the 18-25 year (38%) and 25-35 (33%) year age segments.
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Leveraging the Store Location Functionality in a Web Store

Online merchants use store locators to primarily help shoppers find the nearest physical outlets or pave the way to brick-and-mortar stores. Today, we will give you some recommendations on how to help customers find the locations of the required physical stores online. First, let’s take a look at the key benefits of the above functionality.
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Shop by Brand 1.1 Manages Products on Brand Pages

The advantages of branding are undeniable as soon as brand names allow you to improve product recognition, build loyalty, consolidate product position on the market, and make new product launches successful. In order to present brands properly in their stores, Magento store owners can successfully use the Shop by Brand extension for Magento 2, especially that it was updated and improved just recently.
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Organizing Mobile Checkout in an E-commerce Store: What to Consider?

Mobile checkout is undoubtedly one of the most promising e-commerce trends of this year since the mobile payment market grows dramatically. In this article, we will consider the key elements of the mobile checkout process, each of which is equally important for any e-commerce business. Furthermore, we will explore how these elements are arranged in the Smart One Step Checkout (Smart OSC) extension for Magento 2 by Aheadworks. So, let’s begin.
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Personalization as a Key to Success in E-commerce Business

E-commerce personalization relates to presenting individual offers, product recommendations, and the like for particular customers and customer groups to make offers more attractive for them. Today, we will discuss the major types of e-commerce personalization and consider how they are implemented into the Magento 2 extensions by Aheadworks. But first, let’s take a look at some figures.