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“Grokking Magento: Book 1” by Vinai Kopp – an Excellent Book for Experienced Developers

We’ve got one good tradition in our blog – review books related to Magento written through authors’ experience in working with this platform. This time we are happy to introduce you an excellent guide for Magento developers named “Grokking Magento: Book 1 – Magento Basics and Request Flow” by Vinai Kopp. We thank Vinai for an e-copy of his book kindly provided for our review.

E-commerce Platforms Comparative Study Based on Alexa1Million Top Sites

Our previous Alexa 1 million top sites survey unveiled an unsurpassable leadership of Magento CE among world top e-commerce platforms. But things change rapidly in this fast-paced and highly competitive market, and Magento itself undergoes significant changes. So, in order to keep abreast of the latest changes and trends we prepared a new edition of the study.

aheadWorks Widens Product Lines with Partners' Extensions and Themes

aheadWorks always strives to deliver high-quality products and only excellent services. Our development strategy is based on mutual profitability with our customers. Amid this, we constantly improve in-house products and widen our catalog offering extensions and themes from our partners. It goes without saying that we carefully choose these modules and ensure their advanced functionality and seamless Magento integration.

15 New Features on Twitter We Can Benefit from

2013 was a busy year for Twitter resulted in multiple interface and functionality changes. Recently Twitter announced a lot of changes, which touched both user-related functionality and advertising facilities of the platform. Someone may call it evolution, and others will consider as a growing competition among social networks. Anyway, Twitter becomes better and we can apparently benefit from these changes.

Precisely Define the Audience for Your Rewards

Customers’ loyalty is the greatest prize in the “online sales” game. Points & Rewards and Market Segmentation Suite integration provide extremely flexible and powerful functionality for promotional incentives and creation of sustainable relations with your customers. Continue reading to learn how to create rules and assign reward points to any customer segment.

New Players vs. Traditional Social Networks. Who will Get the Trophy?

We always strive to find out something new, funny, and unexplored. On the other hand, we like to use lovely and handy things, and online services are not the exception. In line with this, it seems to be absolutely natural that mastodons of social networking absorb up to 80% of global internet audience. But do they rest on their laurels or suffer fierce competition from new entrants? Let us consider this.