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Magento 2 Glossary for Non-Techies or How It’s Made

The changes introduced for Magento 2 are significant and developers, merchants and the others involved in Magento need to know the specifics of the new platform since it is almost here. This knowledge will help to understand the advantages provided by the Magento 2 and the specifics of its usage. Primarily oriented towards store owners the Glossary below describes most prominent Magento 2 features in plain language.
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Chinese Ecommerce Market and the Magento's Niche Within It

This article starts our Ecommerce Markets Overview series, where we’ll evaluate most promising local ecommerce markets and consider Magento perspectives within them. Ecommerce Market Volume Our first destination is China – the biggest and one of the most rapidly growing ecommerce markets in the world. According to eMarketer, online spending in China will reach one trillion dollars in 2018. Compare, the US online retail market will just exceed 500 billion dollars by that year.
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Shop By Brand 1.4 Creates and Fills Brands Automatically

Selling by brands is a time-tested approach in ecommerce contained by default in most platforms, including Magento, and used by numerous grand companies, including Amazon. Multiple functionality extensions push this functionality forward and make website Shop By sections real art pieces of usability and design. Still, with the development of e-trade more and more cases appear aimed at reduced costs and time savings. Namely this kind of inquiry gave life to the new version of our Shop By Brand Magento extension.
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International Holiday Sales Preparedness Primer

Ready or not, the holiday season is fast approaching, and that means it’s time to finalize your eCommerce strategy for making the most of this crucial time of year. While domestic demand in the U.S. is expected to increase yet again throughout the holidays, one often over-looked opportunity by e-tailers during this critical time is the global market. Ensuring you’re successful with overseas buyers this holiday season means having the right tactics and messaging in place ahead of time. We’ve put together a few things to consider now so your store can tap the potential from abroad this holiday season and beyond.
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Kimberely Thomas about MM15NY: "B2B and Small Business are Hot Topics This Year"

The first Meet Magento conference in New York was a great inspiration for multiple local community members and international Magento fans, while the second edition promises to be even more splendid This year Meet Magento New York gathers together many outstanding companies and speakers, which clearly reflects its magnitude and value. So, we asked Kiberely Thomas, co-organizer of MM15NY, to share some insights and express her own vision of the conference.
Coupon Code Generator: Magento Coupons in a Few Clicks

New Coupon Code Generator: Magento Coupons in a Few Clicks

What is the best price for a customer? It’s not the lowest one, which seems to be obvious, but the “best, greatest, coolest, and finally fantastic deal price”. Customers are happy, when they are sure that the deal they make is apparently the best one around. So, they do not necessarily appreciate lowest costs, but prefer lowest costs as a result of insane chases for savings or as pleasant unexpected acquisitions. That’s what makes the price valuable – satisfaction.
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Design of Magento Stores

“Never judge a book by its cover”, – that’s true, but what if the cover itself is a real piece of art. Yep, it adds to the book additional value and you proceed to the content with surprisingly other feelings and expectations. That’s what called the power of art or design in our particular case. Website design is as important, as catalog contents and price models for every ecommerce store, and Magento is no exception. So, we asked ourselves a question: “Are there any design award-winning Magento stores and can we consider Magento store owners real creativity fans?”