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6 Price-based Sales Promotion Methods: Pros and Cons

Convincing a buyer to make a purchase is not an easy task. Before buying something, people compare different options. For some consumers, the price is important, others pay attention to the quality, and someone wants to buy goods provided with additional services. Therefore, it is necessary to carefully choose certain sales promotion methods depending on your business goals.
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ConnectPOS and Reward Points: The Integration that Bridges Online and Offline Sales

The ultimate goal of any complex business is to combine online and offline sales efficiently. Only this way it can embrace the whole retail domain and offer products successfully regardless of a particular sales channel. Both, ecommerce operators with brick-and-mortar showrooms and traditional merchants extended to the online segment need the solutions that enable them to provide consistent shopping experience.
Sales Start

Autumn Sale, September 26-28: Ready, Steady, Go!

The high season of online sales is coming and we are ready to facilitate your efforts on the successful start and fruitful results. The three-day sale starting September 26 invites everyone to purchase any Magento extensions from Aheadworks and save 25% of the initial price. Although the sale is valid through the whole catalog make sure that you do not miss the solutions ready to contribute to your success instantly, available both for Magento 2 and Magento 1 stores.
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Magento Commerce and Magento Open Source Today: What’s Changed with The Release of Magento 2.2

As you already know the Magento team has renamed its products just recently. Now, the CMS is available as Commerce Edition (formerly Enterprise Edition) and Open Source Edition (formerly Community Edition). Lately, the team introduced the release candidate of its platform – Magento 2.2 that should provide users with a whole new experience of work with the platform. In this article, we will find out what to expect with this new release. But first, let’s remember how it all began.
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The Future of Voice Technologies to Increase Online Sales

Internet business development is based on huge data streams, so the result of any online business performance depends on the ability to work with them. In this context, artificial intelligence (AI) is not only the present of internet trade but also its promising future. Today, marketers, internet sellers, and distributors are already starting to use personal assistants, chatbots, automated merchandising and retargeting systems – but this is just the tip of the iceberg.
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Ecommerce Data Aggregators Transform the Landscape

The most obvious ecommerce trend is that online sales grow and obtain all the characteristics of the global digital market, including indispensable involvement of big data, data exchange and standardization. Successful ecommerce becomes too complicated to be build individually. The rising competition makes merchants engage third party services like data aggregators enhancing different aspects of the sales process, including product pages and reviews, sales statistics, etc. Below we’ll highlight some services proved to be ready to add more value and insight to any online store and for any seller.