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10 Tips to Make Your Subscribers Open Your Next Email

On May 3, 2012, I held a webinar on "How to Use Email Marketing More Effectively" which was recorded and is in free access now. Although it was one of the Magento Go webinars series, every Magento store owner can find helpful information for him or her.

At webinar, I told about best practices for subject lines as well as explained how to set up the "From" and "Reply To" fields and how to avoid spam filters. Moreover, I've shared 10 tips for improving the open rate of the next newsletter which you can find below:

You can watch and download the presentation or slides.