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Ekaterina Starovoytova

Copywriter
4 Reasons Why Blogging is Important for Your Business and How to Start it

4 Reasons Why Blogging is Important for Your Business and How to Start it

Today it’s difficult to imagine a big successful business without a blog, but it wasn’t always like that. In 1994, when the first blog appeared, it was written in the form of a diary and told about some personal experience, thoughts and events. And only in 2000 merchants opened a blog to be a powerful tool for commercial purposes.

Main benefits of the product recommendation system for Magento 2 store

Main benefits of the product recommendation system for Magento 2 store

The global eCommerce industry is growing every year. It’s estimated to reach $6.54 trillion by the end of 2022. It means that with each coming year brands have to imply more and more tactics to attract customers attention and increase sales. 

Product recommendations are one of the most effective ways to ensure a constant repeat business flow. They are widely used by such eCommerce giants as Amazon, eBay, Target, etc. So in this article we’ll try to figure out why product recommendations are beneficial for any eCommerce business and what product recommendation engine you can implement into your Magento 2 store.

7 Top Reasons for your eCommerce Store to offer subscriptions

7 Top Reasons For Your ECommerce Store To Offer Subscriptions

We may not notice it, but we have to deal with subscription businesses in daily life. The newsletters delivered by paperboy to your doorstep,  the mobile operator services, even movies which you have access to thanks to Netflix or any other OTT platform, - all these conveniences require recurring payments and represent a subscription model.