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Magento Education: Six Indispensable Free Resources For Magento Merchants

Graeme-CaldwellEditor’s Note: The series of posts about Magento education for users and developers are provided exclusively for our blog by Graeme Caldwell, an inbound marketer for Nexcess.

Magento is by far the world's most popular open source online retail platform. Much of that popularity is the result of Magento being a very powerful piece of software while at the same time having a fairly low barrier to entry. Anyone with the dream of selling online can have a store with all the features they need to make their business a success.

However, like any complex piece of software, Magento comes with a learning curve. Online retail is a specialized domain of knowledge. Access to decent learning resources can make the difference between getting a Magento store deployed and generating revenue quickly and wasting time making needless mistakes.

Fortunately, both Magento and its community have created a large amount of valuable educational material and made it freely available. In this article we'll have a look at six of the best resources for getting up to speed on our favorite retail platform.

1. Magento eCommerce Resource Library

The Magento eCommerce resource library is an essential destination for prospective and current Magento store runners - white papers, case studies, and articles abound, contributed by experts who have learned how to put Magento to best use in the real world. There's no substitute for experience, and this resource has that in spades.

2. Magento Webinars

These webinars, created by industry experts, are an invaluable source of guidance for Magento users, whether they are neophytes or old-hands. They cover everything from Magento and analytics to conversion optimization tips and industry-specific advice.

3. Magento Knowledge Base

If you're new to Magento, you should start with the Installation Cheat Sheet and move on from there.

4. Learn Magento

Learn Magento is a blog targeted at new and intermediate Magento users. It covers a wide range of topics, with frequent tips and tricks to help neophytes tackle common problems.

5. Template Help

Template Help has an awesome set of tutorials that lay out the details new Magento users need to know. Each article is aimed at providing a straightforward explanation of the steps users need to take to get their store up and running, with extensive clarification of frequently encountered issues.

6. The Magento Forum

Last, but certainly not least, is the Magento Community Forum, which has dedicated sections for news announcements, asking "How do I…?" questions, and getting help with installations.

These are just a few of the resources produced by the thriving Magento community. Where did you learn how to use Magento? Feel free to let us know in the comments.

P.S. Expect to read about Six Indispensable Free Resources For Magento Developers in aheadWorks blog next week.