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Product Labels for Magento 2

Run effective marketing campaigns and grow sales by drawing customers' attention to new products and special offers.

    • Customize labels' design to make it eye-catching
    • Add several labels to one product
    • Place labels right on product image or near "Add to Cart" button
    • Specify different labels for customer groups
    • Set up labels' display rules according to marketing campaign
    • Hyvä-compatible
Current extension version: 1.5.2 | Compatibility: Open Source 2.4.6 - 2.4.7; Commerce 2.4.6 - 2.4.7
Marketplace Approved

Marketplace Approved



GraphQL Available

GraphQL Available

Starting At Special Price $199.00


Subscription details

How Magento 2 Product Label Extension works

Help your products speak to customers, delivering clear and attractive promotional messages with the help of various fancy labels. Stimulated attention and fostered curiosity will, by far, enliven customers’ experience and will prompt to buy more. Product labeling has never been anything but effective with the Magento 2 Product Labels extension. It offers an impressive variety of editing options, unrivaled control over display alternatives, relaxing flexibility of rule-making, as well as meaningful versatility of labels application.

Promote Products Vividly with Product Labels for Magento 2

Create speaking labels

Create speaking labels

Decide on the type and size of the label. Opt either for a CSS-based object, image, or text. The visual helper will guide your choice of size.
Ensure eye-catching design

Ensure eye-catching design

Customize the text and background of the label. Employ the built-in CSS editing box to tweak the design. You will see the result in real time in the Label preview window.
Product Labels for Magento 2. Drag and Drop
Place labels over product images

Place labels over product images

Put several labels in different positions of the same product image(s) or next to product price(s). Setup vertical and horizontal alignment.
Product Labels for Magento 2. Social Media buttons
Create rules for label display

Create rules for label display

For each label, set up a display rule - a set of conditions for the attributes and/or stock range of the product(s), defining which item(s) the label is to be assigned to, and thereby reflecting your promo strategy.
Product Labels for Magento 2. Elements Configurations
Tweak label text

Tweak label text

Suggest various wordings of the label text with regard to the three sizes of labels, so that they are readable wherever the label appears on the store.
Product Labels for Magento 2. Elements Configurations
Choreograph labels behavior

Choreograph labels behavior

For several overlapping labels, define the distance between them. To prevent clutter, suggest the maximum number of labels over a product image/price.
Product Labels for Magento 2. Elements Configurations

Product Labels Magento 2 Features

Label configuration

  • Various types of labels: CSS shape, image, or text
  • Various positions of labels: top-left/right, bottom-right/left, next to product price
  • Three label sizes: large, medium or small
  • General settings for label text and background
  • Advanced CSS settings for label text and background
  • Label preview window

Display rules

  • Configurable rules for label display
  • Product attributes and stock range as parameters for rules conditioning
  • Product attributes and stock range to condition rules
  • Automatic anchoring of labels to products wherever the latter appear on the store
  • Time settings for label visibility
  • Priority settings for label display
  • Target audience settings
  • Alternative label text for each of the three sizes of labels
  • Use of display variables to tweak label text

Extension settings

  • Margin between which labels that overlap each other
  • Labels line-up settings: horizontally or vertically
  • Maximum number of labels on product image/price

Other features

  • Multiple labels on a product
  • Editing labels ‘on the fly’ in the ‘Labels’ grid
  • ‘Apply’ button to control the newly set label display rules in the ‘Rules’ grid;
  • Substitute labels on the fly in the Rules grid
  • ‘Save and Duplicate’ alternative of the ‘Save’ button on the Create Rules pag
  • Compatibility with Add Free Product to Cart, Related Products, Customer Segmentation
Write Your Own Review
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  • 1.5.2
    Released 11.09.2023
    * Fixed issue with displaying amount excluding tax in {save_amount} regardless of configuration
  • 1.5.1
    Released 25.07.2023
    * Fixed issue with displaying labels for the wrong products if the 'Recently Viewed Products' Widget is enabled
    *Fixed issue with missing Label when updating product attribute by API
  • 1.5.0
    Released 15.06.2023
    + GraphQL support
  • 1.4.1
    Released 03.04.2023
    + Compatibility with Magento 2.4.6
    * Fixed issue with primary keys
  • 1.4.0
    Released 07.12.2022
    + Applying labels to the grouped products
    * Fixed issue with incorrect work with different stores
    * Fixed issue with tooltips redirection
    * Fixed issue with the appearance of the label
    * Fixed issue with the wrong links to readme
    * Fixed issue with displaying the label for a product with an expired special price
  • 1.3.0
    Released 18.10.2022
    + Applying labels to bundle products
    + "New" label added automatically
    * Fixed issue with proper considering the Manage Stock in Stock Range Condition
    * Fixed issue with the Product Attributes in conditions
  • 1.2.0
    Released 26.09.2022
    + Catalog Price Rules support
    + Displaying labels from the product and category pages
    + Showing labels for the Out of Stock products
    + Indexation improvement
  • 1.1.6
    Released 09.06.2022
    + Compatibility with Magento 2.4.4
    * Fixed issue with Labels on the Frontend/Backend for Magento 2.4.4
    * Fixed issue with module installation for Magento 2.4.4
  • 1.1.5
    Released 22.03.2022
    +Declarative schema upgrade
  • 1.1.4
    Released 29.11.2021
    +Indexer optimization
    *List of rules is not filtered based on the assigned user role
    *Label View in the grid is incorrect if custom styles are used
    *Product labels index can not be processed
    *Fixed issue with error on the frontend when the rule does not contain label
  • 1.1.3
    Released 17.11.2020
    * Error appears if the 'Stock Range' attribute is used in the rule
    * Incorrect work with different stores
    * The Rules grid is not displayed if create rule with labels which has Picture type
    * Fatal error is displayed if redirect to category with labes
  • 1.1.2
    Released 29.10.2019
    * Fixed issue with "Label View" sorting
    * Improved compatibility with Aheadworks Automatic Related Products
    * Fixed issue with Labels color
    * Product video doesn't work when the label is applied to the product
    * Fixed issue with 'Rules' page opening in Admin (Magento 2.3.2)
    * Chrome AdBlock affects Product labels
  • 1.1.1
    Released 31.07.2019
    * Magento EQP tests fixes
  • 1.1.0
    Released 30.07.2019
    + Showing labels on products:
    - in the shopping cart, mini cart, checkout
    - in the Related Products block
    - on any CMS pages
    - in wishlist
    + Label display per particular store area
    + Additional sizes for labels
    + 'Upload image' button is missing on Label Edit Page (Magento Commerce)
    + Added Save & Duplicate button to the Label Creation Page
    * Aheadworks Add Free Product to Cart compatibility
    * Speed and design improvements
    * Label text is not displayed in Rule Grid when "All Store Views" option is not selected
  • 1.0.3
    Released 27.02.2019
    * Fixed issue with scheduled indexing (Magento 2.3)
  • 1.0.2
    Released 29.01.2019
    * Magento 2.3 compatibility
    * Fixed issue with an incorrect date format for European Locale
  • 1.0.1
    Released 02.10.2018
    *Aheadworks Add Free Product to Cart compatibility
  • 1.0.0
    Released 03.08.2018
    *Initial release

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Reasons to choose Aheadworks
Fostering wellness and allowing for the feeling of support and care, we help customers in no time.
Constantly seeking ways for improvement, we write clean code, subject to timely refactoring.
Business Expertise
Business Expertise
Seasoned in succeeding with hundreds of projects, we know all aspects of Magento 2 development.
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