Content marketing is a technique of creating relevant and valuable content to attract and engage target audience with the objective of turning even part of this audience into customers.
With Magento Blog, you can create an interactive two-way communication platform to provide official information on your store news, upcoming products, promotions, and get customers’ feedback.
Today we are glad to release Blog 1.2 with the following issues fixed:
New version of the Blog extension is enhanced with functionality that will help lead new visitors to your web store: now you can specify meta keywords and meta description for blog main page.
Meta-description tags, while not important to search engine ranking, are extremely important in gaining users click-through from search engine result pages. With this short paragraph, you can advertise content to searchers and let them know exactly what the given page is about. The optimal description length is between 150-160 characters.
Also, the toolbar functionality for blog posts and comments is added. Now you can sort them according to your needs as well as allow your blog readers to decide how many posts and comments to display on a page.
Find the complete list of features on the Blog module page.