Constant evolution of retailing makes merchants embrace more new selling models and patterns than ever during the life circle of their business. Customers actively push these changes towards technologically advanced and comfortable shopping, which allows them to reach products through multiple channels and by means of various devices. These market requirements replaced multichannel retailing by the omni-channel approach on the top of sales practice.
We have already announced that the Market Segmentation Suite Magento extension (hereafter MSS) is now integrated with seven aheadWorks modules: Advanced Newsletter, Points & Rewards, Z-Blocks, Follow Up Email, Checkout Promo, Pop-up+, Order Tags.
Our AJAX Cart Pro extension doesn’t need an introduction. This tiny module has made online shopping easier for thousands of customers all over the world, as well as it has increased the sales volumes for thousands of store owners.
Editor’s note: 2014 has just begun and the entire Magento community is keen to know about Magento plans and strategic ideas for this year. We were curious to hear about the brightest upcoming events and new educational opportunities we can apply to study Magento deeply and extensively. So, we addressed all our questions to one of the most competent persons in the Magento world – Keren Aminia.
Our Partner Program unites 63 official members from 27 countries. All these people represent a close-knit team of high-qualified and experienced specialists in the field of Magento development. Today we are proud to announce that four more companies have recently become our partners.
Recent researches discovered that many customers save products in their carts for further consideration and do not purchase immediately.* These customers are in a situation of choice and mostly need some incentives proceeding their purchases. But they will certainly hurry with the decision, either positive or negative, if get a notification about a low stock of the product they intent to purchase.
Eventually most Magento store owners need to enhance their store functionality with some valuable Magento extensions, but the evaluation of modules’ characteristics is difficult sometimes. Extensions integration may take a lot of efforts, but is not always successful, and in these cases nothing remains except refund requests. However, you will not achieve this comparatively painless outcome when your refund term is expired.
Online merchants care much about abandoned carts and make significant efforts to reduce their rate. However, we much less care about site abandonment and forget that the average bounce rate of ecommerce sites is also terrific – from 45% to 55%, depending on a business area; and unsuccessful search is one of the most often reasons causing site exits. This issue is especially important for big and complicated stores containing 100+ thousand inventory items, sophisticated blogs and brand-related forums.
As you know, we constantly improve our products and strive to make them almost perfect and today we’ve got a pleasant occasion to draw your attention to them – the AJAX Cart Pro Magento extension is enriched by several remarkable features. The new features allow merchants to use “Add to Cart” confirmation pop-up more efficiently with additional valuable content, configure pop-ups displaying extra options and work with all Magento product types.
Editor’s note: Usually potential sales volume of a certain business is limited by purchasing facilities of the market and during its life each business strives to expand that limits and get more revenue. There are a lot of ways to achieve this and an affiliate program is one of the most promising among them.
